Marketing to Moms and Chocolate for Valentines
In anticipation of Valentine's Day, we're sharing some mother-daughter time. We're joined by Maria Bailey from BlueSuitMom.com to talk about marketing to kids, families and specifically moms. Plus the phenomenon that is Miley Cyrus/Hannah Montana. Valentine's Day means MMmmm - chocolate! Has Yahoo found another partner? Exciting news about WiFi at Starbucks.
Call 800-39-ONLINE, email radio@onlinetonight.com or send us an instant message to smartmaxradio or smartvicradio. We'd love to hear from you about anything having to do with technology, families or entertainment!
Hour 1
Maria Bailey, CEO and founder of BlueSuitMom.com joins us to talk about the Hannah Montana phenomenon and how products for kids are marketed to moms. Why moms love Hannah Montana. How marketers have changed their focus and reduced the nag factor.
Geekspeak - OS or operating system
Bookmark This! - cacaoweb.net
Hour 2
The writers strike finally comes to an end. Yahoo! in talks with News Corp, to help them fend off Microsoft. What Jennifer likes about Valentine's Day. Moving from big charity concerts to celebrity affiliations with charities. Seniors must file for tax rebate. Some more of Jennifer's Step Up 2 the Streets red carpet. Paramount goes mobile. Consumer Reports tells Miley Cyrus to buckle up!
Geekspeak - application
Bookmark This! - chocolate.org
Hour 3
Free AT&T WiFi at Starbucks starting in April - a new reason to buy a Starbucks card! Look for the typos and grammatical errors in phishing emails. HD DVD has a bad week. Educating Jennifer on the history of audio and video formats. Why did they call it Blu-Ray? Microsoft buys Danger. Nokia makes a green phone. Science tattoos.
Geekspeak - scripting language
Bookmark This! - godiva.com
Audio
Click to listen now, or right click to save to your computer.
- Hour 1
- Hour 2
- Hour 3
- Full 3 hours
